VW establishes a new business area "Mobility Services" in Berlin: New mobility services choose Berlin
06/21/2016 VW Strategy 2025: Mobility solutions such as car sharing, driving services or mobile services are slated to get their own independent division – with headquarters in Berlin.
Berlin, June 17, 2016: Berlin is booming, and not only as a hot spot for start-ups and as the world capital for car sharing. As a hub of innovation, it attracts new mobility solutions from around the world. In addition to Ally, Uber, CleverShuttle, DB MindBox, Here und Local Motors, German automobile manufacturers are also launching their own innovative mobility services. In its VW Strategy for 2025, VW points to future businesses such as new mobility services, electromobility, battery technology and self-driving cars as part of the Group's objectives.
Intermodality and innovative mobility solutions make the capital the largest testing lab for intelligent mobility. As one of more than 100 eMO projects, the Deutsche Bahn has transformed the Südkreuz train station into an intelligent mobility station and operates it as an intermodal transport hub: In addition to charging infrastructure and e-bike sharing, e-cars also can be rented via Flinkster. Over 500 players are contributing to the future of urban mobility in the capital region. One of them is the mobility service, Ally, which unites all municipal transportation services in a single app, and compares prices and schedules in real time for car sharing, bike sharing, public transport, taxis and other future mobility services, such as CleverShuttle and Uber. A total of about 3200 electric vehicles have hit the road in Berlin-Brandenburg. The largest private fleet in Berlin is provided by e-car sharing provider, Multicity, which currently has 250 CITROËN C-Zero vehicles. In addition, the car sharing service,
DriveNow, currently has 140 electric cars and is increasing its BMW i3 fleet to 200 by summer 2016.
The automotive industry is also providing active support to the "Intelligent Mobility Initiative for Berlin-Brandenburg". The decision to cooperate in developing new mobility solutions in Berlin has been very well received: "Their commitment bolsters our Intelligent Mobility initiative in Berlin and Brandenburg and other key issues related to it. Through the initiative, the German capital region is helping to fulfill its goal of becoming an internationally recognized model in shaping the future of urban mobility. Through numerous projects, companies and research institutes are already developing, testing and implementing groundbreaking solutions. The experts agree on one thing: The future of mobility is digital, automated and electric," says Gernot Lobenberg, Director of the Berlin Agency for Electromobility eMO, in welcoming recent developments.
Recent studies show that intelligent mobility solutions for Berlin-Brandenburg offer enormous potential for creating added value in new fields of business, products and services, which of course will also mean new jobs. The current change of course is a good sign of a willingness to embrace the transformation in mobility and to seize on global trends for intelligent mobility in order to promote networking between modes of transport, vehicle automation and the electrification of drive systems.